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Demidevil album cover

AlbumE · 2020

Demidevil

by Ashnikko

Demidevil is a 2020 indie pop album by Ashnikko. It runs 10 tracks across 25 minutes on Parlophone.

Indie Pop

Best albums of 2020

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73 /100
10 critics
10
Tracks
25 min
Runtime
128 bpm
Tempo
F minor
Key

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10 publications

Tracklist

10 tracks · 25 min

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About

Demidevil (stylized in all caps) is the debut mixtape by American singer-songwriter and rapper Ashnikko. Its release was repeatedly rescheduled before ultimately being released on January 15, 2021, through Parlophone and Warner Records. The mixtape was supported by the singles "Cry" (featuring Canadian musician Grimes), "Daisy" and "Deal with It" (featuring American singer Kelis). Background Following the release of her 2019 EP, Hi It's Me, Ashnikko would return with the single "Tantrum" on March 6, 2020. Originally intended as the lead single for the mixtape, the song would later be demoted to a stand-alone single. The "DemiDevil" character was first portrayed in the "Tantrum" music video alongside Ashnikko herself and another character titled "Little Blue". The latter would later be revealed as a song title on the mixtape. Album track "Clitoris! The Musical" was first featured in the video "ASH WEDNESDAY 2020". Ashnikko first teased the mixtape in a series of videos in which she is gradually turning into her "demidevil" alter ego. The last of the three videos revealed the cover art, tracklist and release date for the mixtape.

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Ashnikko coincidingly, officially announced the mixtape on August 28, 2020, via her social media platforms. Demidevil was met with several delays before its release. An initial date for October 9, 2020 was announced in August earlier that year. The mixtape then suffered its first delay in September due to "shipping delays" and other unknown reasons. The mixtape was then intended for a November 13 release. A second delay was announced in October 2020, with the mixtape having a scheduled release for February 19, 2021. In early 2021, Warner Music Group's merchandise team accidentally shipped out orders including physical copies of the mixtape earlier than its February 19th release. Following this error, Ashnikko would reveal a new date for the mixtape, January 15, 2021. Singles The lead single from Demidevil, "Cry", was released on June 17, 2020, and features Canadian musician Grimes. An animated music video was premiered alongside the track's release. This video would later be nominated at the UK Music Video Awards in the category of "Best Pop Video - UK". The opening track, "Daisy" was released as the mixtape's second single on July 9, 2020. A music video in collaboration with Beats Electronics and TikTok was released on August 7, 2020. Commercially, "Daisy" peaked at #24 on the UK Singles Chart, becoming her first charting and first top 40 hit in the United Kingdom. The song also peaked at #3 on the Billboard Bubbling Under Hot 100 chart, becoming her second entry on the chart after "Stupid". After being teased a day before its release, "Deal with It" featuring American singer Kelis was released as the mixtape's third single on January 12, 2021. It premiered on BBC Radio 1 and its music video was released along with the song's widespread release.

In brief

When was Demidevil released?
Demidevil was released in 2020 on Parlophone.
How many tracks are on Demidevil?
Demidevil has 10 tracks, with a runtime of 25 minutes.
What genre is Demidevil?
Demidevil is catalogued under Indie Pop.
What BPM is Demidevil?
Demidevil runs at a median tempo of 128 BPM across its tracks, most often in F minor, measured from audio analysis.
What albums are similar to Demidevil?
Listeners of Demidevil also rate HADES by Melanie Martinez, Cry Baby by Melanie Martinez, Future Nostalgia by Dua Lipa.